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- Inspire the Future
- Beginner
- Advanced
- Design
- B2B
- Solutions
- Developer
- Product & Innovation Showcase
- Industry Meet-ups
- Food & Fun
If the future is what we make it, then inspiration is what makes it better. These keynote sessions by leading marketers and thought-leaders will inspire you! Hear them share ideas and challenge your assumptions about how to make your email, mobile, and social efforts more profitable tomorrow, next week, and a decade from now.
If the future is what we make it, then inspiration is what makes it better. These keynote sessions by leading marketers and thought-leaders will inspire you! Hear them share ideas and challenge your assumptions about how to make your email, mobile, and social efforts more profitable tomorrow, next week, and a decade from now.
Location: Third Floor - Grand Ballroom 5 & 6
Whether you're new to email marketing, or just new to using ExactTarget, these sessions will get you headed in the right direction. Learn to set an email strategy for success, and then act on it by learning design, deliverability, and optimization techniques with ExactTarget.
Location: Third Floor - Grand Ballroom 2
Is your email program stuck in first gear? Struggling to go cross-channel? Hear from ExactTarget strategic experts and leading brands and learn how they optimize for relevance, deliverability, and response by using advanced segmentation, targeting, and testing strategies. See how these can be applied to your business.
Location: Third Floor - Grand Ballroom 3 & 4
In a world of channel fragmentation, great design can be the one thing grabbing the attention of your customers. Our team of design experts has combined efforts to bring you the best and most current tips and tricks that will help make your designs pop in inboxes, social networks, and mobile devices alike!
Location: Third Floor - Grand Ballroom 7 & 8
The tools are often the same, but the techniques are very different in B2B. If your business is marketing to other businesses, resellers, dealers, sales agents, franchises, or non-profits—this track is for you. Learn how to apply the tools and strategies the most successful B2B marketers are using today.
Location: Third Floor - Grand Ballroom 9
This track delivers solution-oriented knowledge you can take with you. Solve your biggest business challenges by learning about email, mobile, and social tools, how ExactTarget clients have applied them, and how you can too.
Location: First Floor - White River A & B
REST APIs, SOAP Web Services, JavaScript, apps. If these terms mean something to you, then this is the track for you. Designed specifically for developers, this track will give you hands-on access to the Fuel Platform, ExactTarget's next-generation cross-channel interactive marketing platform.
Location: First Floor - Rooms 103 & 104
We're constantly evolving our set of cross-channel solutions to respond to customer needs, and create new marketing capabilities for our clients. In this track our Product Team will take a deep dive into new innovations in email, mobile, social, sites, campaigns, reports, and more. Learn and see what's here and what's coming, and how it can help take your program to a new level of success.
Location: First Floor - White River C & D
Looking to connect with other marketers in YOUR industry at Connections? New this year, we'll host roundtable sessions for each of the following groups: Financial Services, Retail and Ecommerce, Travel and Hospitality, Technology and Manufacturing, Sports, Media and Entertainment, Education, Non-profit, and Associations, Services and Healthcare. Don't miss this chance to discuss common challenges and best practices with other interactive marketers in your industry!
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All DayIf you're an ExactTarget customer or partner looking to expand your interactive marketing knowledge, make your job easier, and gain world-class training to carry throughout your career, Academy Day is a can't-miss event!
Why should you attend?
- Learn to do more with your ExactTarget solutions and extend your product knowledge.
- Increase your ROI by learning techniques for increasing conversions.
- Lead your organization to the next level of interactive marketing innovation.
- Discuss common challenges—and solutions—with your fellow marketers.
Be sure to sign up early—these classes WILL sell out quickly!
Learn more about Academy Day
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5:00 - 8:00 p.m.
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1:00 - 2:45 p.m.
Scott Dorsey, ExactTarget
Chief Executive Officer
@ScottDorsey
Scott McCorkle, ExactTarget
President, Technology and Strategy
@SMcCorkle
Join ExactTarget CEO and Co-Founder, Scott Dorsey, as he discusses our 2012 conference theme, Inspire the Future, and takes you through marketing's transformation—and powerful future. Then, hear from ExactTarget President of Technology and Strategy, Scott McCorkle, as he reveals new innovations within the Interactive Marketing Hub™ through game-changing announcements, powerful client success stories, and a live demonstration.
Location: Third floor Grand Ballroom 1-10
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2:45 - 3:15 p.m.
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3:15 - 4:15 p.m.
Tim Kopp, ExactTarget
Chief Operating Officer
@tbkopp
Charlene Li, Altimeter
Author and Founder
@CharleneLi
Angie Hicks Bowman, Angie's List
Chief Executive Officer
@Angie_Hicks
Pat Scott, Nationwide Insurance
Chief Digital Officer
@Nationwide
Elizabeth Francis, Gilt Groupe
@GiltGroupe
As marketing's role in the organization has expanded, so too has the role of the CMO. Join CMOs of some of today's top brands as they explore answers to the many unknowns of the C-Suite—and start inspiring the future of your own organization.
Location: Third floor Grand Ballroom 1-10
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4:15 - 5:15 p.m.
Michael J. Fox
Be inspired by the Emmy and Golden Globe award-winning actor from iconic movies like "Back to the Future" and shows like "Family Ties." Now an author, speaker, and spokesman for The Michael J. Fox Foundation for Parkinson's Research, Fox is a true believer that the future holds a cure.
Location: Third floor Grand Ballroom 1-10
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5:15 - 5:30 p.m.
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5:30 - 8:30 p.m.
Networking Reception
Start Connections off right at the Tuesday evening welcome reception. Beginning at 5:30 EST, the Partner Hub on the first floor of the JW Marriott will be transformed into a hot spot for attendees, sponsors, and speakers. Nothing fosters inspiration like fantastic food, drinks, and company—so don't miss this chance to mingle with fellow marketers!
Location: Partner Hub First Floor
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9:00 - Midnight
Hub Crawl
Immediately following the welcome reception, head out to explore Indianapolis through this year's new Hub Crawl—a pub crawl with an ExactTarget twist! Connections sponsors will host exclusive parties at prime downtown locations. As a Connections attendee, you'll enjoy VIP treatment as you make your way across the city!
Location: View Hub Crawl Locations here.
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7:00 - 8:30 a.m.
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8:30 - 9:25 a.m.
Digital disruption approaches without warning – like a thunderstorm, changing the way we live and work. How can you prepare your organization to thrive amid the social, business and demographic changes fueled by emerging technologies? Forrester Research Chairman and Chief Executive Officer George F. Colony outlines four technology thunderstorms that will change how you do business. Companies that become "digital disruptors" will build better product experiences that create stronger customer relationships and bring it all to market faster.
Location: Third Floor - Grand Ballroom 5 & 6
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8:30 - 9:25 a.m.
Not sure where to begin? Learn how to set your own strategy for success using a simple framework that will help you understand and define your goals, value proposition, and key campaign components. If you're new to ExactTarget, this is a great place to start!
Location: Third Floor - Grand Ballroom 2
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8:30 - 9:25 a.m.
Maltie Maraj, ExactTarget
Senior Counsel
Nicholas Merker, Ice Miller, LLP
AssociateTo communicate with your customers around the world, you may collect, process, and manage information about them. The electronic marketer must be informed of the rapidly changing laws and regulations in the privacy space that seek to protect such information. Learn and ask questions about these consumer privacy regulations and the legal requirements of the electronic marketer from our expert panelists.
Location: Third Floor - Grand Ballroom 3 & 4
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8:30 - 9:25 a.m.
Join a panel of email design experts as they discuss email trends of 2012, design collaboration and the future of email.
Location: Third Floor - Grand Ballroom 7 & 8
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8:30 - 9:25 a.m.
B2B marketers need to leverage the power of their CRM database and drive critical communications to their best and most influential customers. Learn how B2B marketers have integrated CRM with their email campaigns to engage customers more effectively and support the selling efforts of their sales teams.
Location: Third Floor - Grand Ballroom 9
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8:30 - 9:25 a.m.
Sometimes it's best to hear a success story directly from another marketer who shares your same challenges. Get a behind-the-scenes view of how these brands solved business challenges with ExactTarget MobileConnect™, SocialPages, and Landing Pages.
Location: First Floor - White River A & B
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8:30 - 9:25 a.m.
Ian Murdock, ExactTarget
VP, PlatformIn 2010, ExactTarget launched the Interactive Marketing Hub, powered by the Fuel platform. At Connections, the full capabilities of the Fuel platform will be opened to our clients and partners, enabling them to build upon, extend, and integrate with ExactTarget's market–leading cross–channel messaging and interactive marketing technology. Join us for an overview of Fuel and its exciting new technologies.
Location: First Floor - Rooms 103 & 104
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8:30 - 9:25 a.m.
Eric Messerschmidt, Ulta
VP of Marketing Strategy, Loyalty and CRMExactTarget continues to lead and innovate in the email marketing industry. Get insight into the latest features, as well as a few gems you may not know about.
Location: First Floor - White River C & D
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9:40 - 10:35 a.m.
If Facebook is an ever-evolving social landscape filled with opportunities, email is the steady rock that continues to produce results. Put them together, and you have a powerful way to engage fans, amplify your messaging, and convert "likes" into sales. Join our team of thought leaders and leading brand marketers as they share insight that will help you supercharge your email efforts with Facebook—and your Facebook efforts with email.
Location: Third Floor - Grand Ballroom 5 & 6
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9:40 - 10:35 a.m.
Marvin Cal, Metrics Marketing
Senior Graphic Designer & Production SpecialistWhether you're new to ExactTarget's toolset or just looking to get the most out of your emails, attend this session to learn how to build better emails using content creation tools.
Location: Third Floor - Grand Ballroom 2
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9:40 - 10:35 a.m.
As your program moves beyond email, growing your list of subscribers, fans, and followers offers a new set of challenges—and opportunities. Learn how to leverage the best strategies of email, mobile, and social to fuel your business.
Location: Third Floor - Grand Ballroom 3 & 4
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9:40 - 10:35 a.m.
Brenna Scurlock, Rewards Network
Email Developer2012 research shows that more people open email on mobile phones than on desktop or laptop computers! Learn how to survive and thrive in the new mobile game. Get design tips on what you can do to ensure your emails render as intended.
Location: Third Floor - Grand Ballroom 7 & 8
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9:40 - 10:35 a.m.
B2B brands are creating more content than ever to attract new customers via search and social. Join us to discover what's working in B2B content marketing—and what pitfalls to avoid.
Location: Third Floor - Grand Ballroom 9
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9:40 - 10:35 a.m.
Matt Tippets, ExactTarget
Director of Product Marketing, Email ProductsJoin us to learn about ExactTarget tools that are often underutilized but can give your campaigns an added boost. Learn about easy solutions for automation, landing pages, content creation, and more.
Location: First Floor - White River A & B
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9:40 - 10:35 a.m.
David Shalom, XMPie
Product Manager, e-Media SolutionsJason Meketa, ExactTarget
Senior Developer AdvocateSince 2002, ExactTarget has offered a variety of platform technologies that enable our clients and partners to programmatically interact with our core messaging technology. In this session, we will introduce the Embedded partner program, the platform technologies that power it, and show how one Embedded partner, XMPie, used our platform to add email sending and tracking to XMPie Personal PersonalEffect (PE)–as well as how the integration has driven tremendous business value for both companies.
Location: First Floor - Rooms 103 & 104
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9:40 - 10:35 a.m.
Jeff Middlesworth, ExactTarget
Senior Product Manager, Campaigns & AutomationSee firsthand how the new Interaction Studio and Automation Studio work inside the Interactive Marketing Hub.
Location: First Floor - White River C & D
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10:50 - 11:45 a.m.
Join our panel of social media experts as they use their 20/20 vision to speculate what social media will offer both marketers and consumers in the year 2020. Yes, that's eight years in the future, but there's no time like the present to prepare.
Location: Third Floor - Grand Ballroom 5 & 6
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10:50 - 11:45 a.m.
Stop relying on a batch-and-blast email strategy and start getting relevant! The vision of true one-to-one marketing is possible—all it takes is a segmentation strategy and customer data. Learn how to leverage ExactTarget's segmentation tools to improve your response rates.
Location: Third Floor - Grand Ballroom 2
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10:50 - 11:45 a.m.
The preference center is where a one-to-one relationship begins. It's ripe with opportunities to attract, segment, and engage your customers and, when done right, can have a powerful impact on your program. Learn how to create a segmentation strategy that boosts your program to new heights.
Location: Third Floor - Grand Ballroom 3 & 4
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10:50 - 11:45 a.m.
Brandt Wagner, ExactTarget
Technical Producer
Jason Brierley, ExactTarget
Technical Producer
Cameron Kane, ClickMail Marketing
CTOWant to realize the true potential of one-to-one marketing? Learn to harness AMPscript and server-side JavaScript to deliver targeted, eye-popping designs that impress your subscribers (and your CMO).
Location: Third Floor - Grand Ballroom 7 & 8
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10:50 - 11:45 a.m.
Generating leads and attracting new customers is critical to any B2B company. Are you leveraging search to its potential? Are search and email working together for you? Learn to leverage search and other lead gen methods to boost your overall marketing ROI.
Location: Third Floor - Grand Ballroom 9
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10:50 - 11:45 a.m.
Stumped by a current business challenge? Want advice from our top email, mobile, and social experts? Attend this session as we pose the top questions to our panel of experts to give you solutions.
Location: First Floor - White River A & B
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10:50 - 11:45 a.m.
Dale McCrory, ExactTarget
Product Manager, Platform
Benjamin Dean, ExactTarget
Senior Developer AdvocateREST APIs are here! This session will provide an overview of the latest addition to our API family. We will introduce REST and its core concepts, walk through the design patterns and architecture of Fuel's REST services, and show you how to use App Center—Code @ ExactTarget's developer console—to get API keys and incorporate Fuel's REST APIs into your own apps.
Location: First Floor - Rooms 103 & 104
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10:50 - 11:45 a.m.
Watch product experts demonstrate how to easily build outbound and inbound SMS campaigns.
Location: First Floor - White River C & D
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11:45 - 1:00 p.m.
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1:00 - 1:55 p.m.
Greg Stuart, Mobile Marketing Association (MMA)
CEO
Adam Buckman, GE Home & Business Solutions
Platform Owner, Connections Home Cloud SystemsWith mobile email consumption doubling or even tripling for some members of the ExactTarget community, it's time to understand just what the great mobile migration means for your brand and how you can prepare today. Join experts from the worlds of mobile devices, channels, apps, and analytics to learn how to get started in mobile marketing.
Location: Third Floor - Grand Ballroom 5 & 6
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1:00 - 1:55 p.m.
The best looking email is worthless if it doesn't reach the inbox. But, getting to the inbox requires knowledge of subscriber management, email content, opt-in list growth, sender reputation, and subscriber engagement best practices. Learn how to achieve high rates of inbox delivery, starting with the foundations of permission-based email marketing.
Location: Third Floor - Grand Ballroom 2
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1:00 - 1:55 p.m.
Schuyler Wareham, ExactTarget
Senior Marketing Consultant
Ann Truong, Adobe
Group Manager, Marketing Database Ops & EnablementGary Angel, Semphonic
President and Co-FounderIntegrating subscriber actions and behaviors is a powerful way to inject relevance into your program—and it just might send response rates through the roof! Now that you have a strategy for segmentation, learn how make it a reality.
Location: Third Floor - Grand Ballroom 3 & 4
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1:00 - 1:55 p.m.
Are you a design expert? If so, this session is for you. Polish your skills by learning a few new tricks for optimizing visual appeal AND response.
Location: Third Floor - Grand Ballroom 7 & 8
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1:00 - 1:55 p.m.
Looking for ideas to energize and inform your dealers, franchisees, and/or resellers? Hear how other B2B marketers are using email to build better lines of communications while boosting sales.
Location: Third Floor - Grand Ballroom 9
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1:00 - 1:55 p.m.
What makes one email campaign work and another one fail? There is actually a science to it. Learn to break down your emails and landing pages into the elements that are helping and the elements that are hurting response. See how this formula has been applied to numerous email campaigns for huge testing gains!
Location: First Floor - White River A & B
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1:00 - 1:55 p.m.
Joe Wachs, ExactTarget
HubExchange Ecosystem ManagerJason Meketa, ExactTarget
Senior Developer AdvocateJosiah Kaiser, FanMail
Director of Services SolutionsWouldn't you love to reach every ExactTarget client with your marketing application? In this session, you'll learn to build HubExchange apps—third–party apps that sit alongside ExactTarget's apps in the Interactive Marketing Hub and enhance the overall experience. Come see what others have built and learn how to build your own apps!
Location: First Floor - Rooms 103 & 104
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1:00 - 1:55 p.m.
Product experts from our Social Media Lab will show you how to manage conversations effectively in Facebook and Twitter via our SocialEngage product.
Location: First Floor - White River C & D
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2:10 - 3:05 p.m.
Big data brings marketing complexity but also immense opportunity. What does big data mean to you? How are existing ExactTarget clients leveraging it to power new, highly-targeted marketing programs? Join us as we demystify big data and direct you to the solutions you'll need to power the next generation of cross-channel marketing.
Location: Third Floor - Grand Ballroom 5 & 6
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2:10 - 3:05 p.m.
Email is a dynamic medium that operates best when regularly evaluated and optimized. Learn how ExactTarget's IMH Reporting can create new levels of insight into your marketing programs.
Location: Third Floor - Grand Ballroom 2
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2:10 - 3:05 p.m.
What works best? The answer often depends on your audience and business model, so the best way to optimize is to test, test, test! Learn to configure both basic and advanced testing strategies (A/B to multivariate) to maximize open rates, click-throughs, and revenue.
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2:10 - 3:05 p.m.
Aldo Benedetto, NCDR, LLC (Kool Smiles)
Marketing ManagerRegardless of whether your team consists of one person or 100, you can achieve great results. You just need to know where to start. Join ExactTarget's design experts as they share tips and tricks on how to build a great email.
Location: Third Floor - Grand Ballroom 7 & 8
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2:10 - 3:05 p.m.
Think social media or mobile marketing don't have a place in the B2B marketing toolkit? Think again. Social and mobile experts will teach you how to meet your customers where they congregate. Mobile and social tactics - combined with email - can help you attract and retain new customers while strengthening your brand.
Location: Third Floor - Grand Ballroom 9
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2:10 - 3:05 p.m.
Erica Wilson, ExactTarget
Marketing ConsultantWith email, sometimes sending less is more. But how do you deal with subscriber apathy and reengage the dormant sections of your list? Learn the key tools and strategies, from simple to more complex, that ExactTarget clients are using to retain and convert customers.
Location: First Floor - White River A & B
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2:10 - 3:05 p.m.
Matt Beard, ExactTarget
Director, Product Development
Adam Alexander, ExactTarget
Principal Engineer
Ryan Lowe, Centric Consulting
Senior Consultant
Dave Lemmons, Centric Consulting
Senior ArchitectIf you've seen the Interactive Marketing Hub, you've seen Fuel UX. Fuel UX is a client–side JavaScript library and a suite of UI controls and components that simplify the development of modern web apps for Fuel. In this session, you'll gain an overview of Fuel UX and learn how to build rich user experiences using its suite of controls and components.
Location: First Floor - Rooms 103 & 104
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2:10 - 3:05 p.m.
See how to build tabs, capture leads, trigger emails, and even build contests on Facebook with ExactTarget SocialPages.
Location: First Floor - White River C & D
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3:20 - 4:15 p.m.
Ryan Warren, ExactTarget
Senior Director, Studio OrangeJoin Forrester Vice President and Principal Analyst Shar VanBoskirk for an exclusive preview of new Forrester research commissioned by ExactTarget to learn how marketers are approaching cross channel marketing and overcoming obstacles to integrating email, mobile, social and the Web. Hear real examples from ExactTarget clients on how they are implementing cross-channel marketing strategies to achieve time savings, program efficiencies, and ROI gains – based on ExactTarget's 4D Marketing Methodology.
Location: Third Floor - Grand Ballroom 5 & 6
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3:20 - 4:15 p.m.
Engagement and reputation rule when it comes to email deliverability. Join ExactTarget's deliverability gurus, as well as ISP experts, as they explain how to actively monitor your program to achieve regular, sustainable inbox success.
Location: Third Floor - Grand Ballroom 2
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3:20 - 4:15 p.m.
Wish you had another set of hands to help you with your marketing efforts? Learn to leverage ExactTarget's automation tools to drive lifecycle campaigns including welcome emails, to drip campaigns, and beyond. See how tools like Automation Studio make automating your programs easier than ever!
Location: Third Floor - Grand Ballroom 3 & 4
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3:20 - 4:15 p.m.
Join a panel of email design experts as they discuss design strategy, challenges, inspiration and the future of email.
Location: Third Floor - Grand Ballroom 7 & 8
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3:20 - 4:15 p.m.
Learn how top marketers are using marketing automation to score and nurture new business leads and empower their sales reps with better information on top opportunities to improve salesforce productivity and close rates.
Location: Third Floor - Grand Ballroom 9
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3:20 - 4:15 p.m.
Mark Jones, ExactTarget
Senior Solutions ConsultantStand out in the inbox! Email is better and more targeted when paired with CRM, eCommerce or analytic data. Gain technical tips and know-how on these integrations from solutions consulting and product experts.
Location: First Floor - White River A & B
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3:20 - 4:15 p.m.
Matt Beard, ExactTarget
Director, Product Development
Kevin Parkerson, ExactTarget
User Interface Engineer
Eric Jones, ExactTarget
Software Engineer
Doug Scamahorn, Fusion Alliance
Discipline Lead, User ExperienceThe Fuel Editor is a framework for building rich, powerful channel–specific content editors that can be embedded in both Interactive Marketing Hub and third–party applications. The Fuel Editor can be extended using Gears, which enable partners to enhance the content editing experience with non–native functionality. In this session, you'll preview the Fuel Editor and its capabilities, plus see how Gears are built.
Location: First Floor - Rooms 103 & 104
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3:20 - 4:15 p.m.
Jeff Schlitt, Aginity
Client Partner
Joe LeKostaj, Threadless
Email Marketing ManagerRevolutionize your program by providing a better interface for visualizing and acting on immense sets of customer data. Audience Builder's unique super-computer back-end, coupled with a marketer-friendly interface, is just what the data doctor ordered. Also, learn how ExactTarget's new IMH Reporting can create new levels of insight into your marketing programs.
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4:30 - 5:25 p.m.Financial Services
Third Floor - Grand Ballroom 2- Sean Morrison - Physicians Mutual
- Jill Hartmann - Ohio National Financial Services
- Brian Loos – Flagstar Bancorp
Third Floor – Grand Ballroom 3 & 4- Paul Greenburg - DealsDirect Group
- Andrea Grant – Crocs
- Karen Kolb - Gilt Groupe
Third Floor – Grand Ballroom 7 & 8- Lisa Webster - Rooted ELM/Blue Grass Hospitality
- Naaz Nichols –Travelocity
- John Field - Pizza Hut
Third Floor - Grand Ballroom 9- John Johnston - Volvo Construction Equipment
- Sean Mattson - Hitachi Data Systems
First Floor – White River A & B- Chris Zeppenfeld - Charlotte Bobcats
- Angela Sanchez - Universal Music Group
First Floor - Rooms 103 & 104- Trisha Ashbrook - Cengage Learning
- Albert Melfo - Kent State University
- Ayumi Stubbs – ASPCA
- Jaylyn Lee - IU Foundation
First Floor – White River C & D- Peter Lazarz - Angie's List
- Jim Cota - Rare Bird
- John Kreicbergs - Meers Advertising
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5:00 - 7:00 p.m.
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7:00 - 11:00 p.m.
Concert
Four-time Grammy-nominated band The Fray will perform a private concert for all Connections attendees on Wednesday evening. The Fray skyrocketed into stardom in 2005 when their debut album, How to Save a Life, went double platinum in the US and platinum in Canada, the UK, Australia, and New Zealand. With the release of their latest album, Scars & Stories, The Fray continues to inspire through music.
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8:00 - 9:00 a.m.
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9:00 - 11:00 a.m.In this session, you'll hear from the best technology brands and leaders in rapid-fire format as they illustrate the future of email, social, mobile, and cross-channel interactive marketing.
Twitter
Shane Steele, Director, Sales Marketing, Twitter
@ShaneSteele
The Future of Brand Loyalty
Brent Hieggelke, Chief Marketing Officer, Urban Airship
@BHieggelke
The Future of Local Discovery
Zach Maier, Product Manager, foursquare
@ZachMaier
The Future of CRM
Marcus Ruebsam, General Manager, Line-of-Business Marketing Solutions, SAP
@MarcuRue
The Future of Building Brands
Erik Martin, General Manager, reddit
Time Magazine's 100 Most Influential People in the World
@HueyPriest
The Future of the Inbox
Matt Blumberg, Co-Founder, Chief Executive Officer, Chairman, Return Path
Chairman of the Direct Marketing Association (DMA)
@MattBlumberg
The Future of Customer Engagement
Marc Bishop, Director, Global Product Marketing, Global, LinkedIn Marketing Solutions
@marcbishop
The Future of Mobile
Greg Stuart, CEO, Mobile Marketing Association
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11:15 a.m. - 12:00 p.m.
Scott Dorsey
Co-Founder and CEO, ExactTarget
@ScottDorsey
Traci Dolan
Chief Administrative Officer, ExactTarget
Scott R. Cutler
Executive Vice President, Head of Global Listings, NYSE Euronext
@CutlerScottJoin ExactTarget CEO and Co-Founder, Scott Dorsey, and ExactTarget Chief Administrative Officer, Traci Dolan, as they explore the future of entrepreneurship—and how capital and talent are being matched with the most promising ideas to unleash the next generation of entrepreneurs.
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12:00 - 12:45 p.m.
David Blaine, Magician
Experience true inspiration first-hand from world-renowned magician David Blaine as he continues to push the limits—somehow making the impossible possible. Join us for this final conference session, and take a little inspiration home with you!
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12:45 - 2:00 p.m.



